HENDRICK'S
‍NEPTUNIA GIN LAUNCH

Hendricks launched Hendrick's Neptunia with a fitting tribute to the sea.

In line with the launch, Hendrick's partnered with Project Seagrass, a conservation working to sustain seagrass ecosystems.

Fabrik liaised, coordinated and negotiated with Stakeholders such as Singapore tourism Board, Singapore Police Force and Resort World Sentosa on securing the venue and commercial clearance on the storytelling content. Due to the nature of the event, executing it during a period where heightened covid measures were put in place, required us to attain the relevant clearance from various government bodies.

We successfully managed to produced and fabricated all visibility elements as per the desired creative direction and led the activation operations from pre-planning to event day execution.

The successful launch sparked conversation and attention with trade and media attendees and garnered a significant amount of media coverage.

Production, Programming & Event Management: Fabrik
Creative Agency: The Teeth